ABOUT daisy.

 
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my story so far.

Creativity has been a big part of my life and soul for as long as I can remember. Living in Canada in 2014, inspired by the beautiful landscape around me, and my love for adventure, I started designing and making small pieces of jewellery to occupy my time after a snowboarding injury. My curious nature and desire to learn and develop, prompted me to take a silversmith course in London upon my return to England, followed by training with a local silversmith. I fell in love with the complete freedom and creativity that designing and making my own silver jewellery gave me and DAISYV was established soon after, with the launch of my website and first professional collection in June 2016. As of September 2017, the pull of the mountains has brought me back to Canada for a while, to my new home of Canmore, in the Canadian Rockies.

 

the brand.

The DAISYV brand is about embracing adventure, following your dreams and living inspired. Our wild natural world is the inspiration behind my collection. Living in the mountains especially fuels my imagination, many of my pieces have a rustic, organic finish to resemble the surface of the mountains and pillows of snow. My free spirit and love for snowboarding, travel and the ocean is evident throughout the collection. Made for the dreamers, wild souls and adventure seekers, each piece of DAISYV is designed with you in mind, to remember those adventures, wherever they may take you.

 

ethics.

It’s my mission to create beautiful jewellery without the heavy negative impact upon our Planet. Each piece of jewellery is handmade by me in my home studio, using traditional silversmithing techniques and avoiding harmful chemicals. It’s also important that I recycle and reuse materials as much as I can. As such, everything in my collection (apart from the chains-working on it!) is handmade from Recycled Sterling Silver. This is produced from 100% recycled sterling silver in a totally traceable, fully audited process and has a guarantee of authenticity. It’s quality is exactly the same as sterling silver and can be hallmarked as such, but doesn’t have the same environmental and social impact as mined silver, which makes it a million times more awesome! I also recycle all of my silver offcuts by using them in new designs. In addition to this, every part of my packaging is made from recycled and biodegradeable materials. Any DAISYV packaging that you don’t wish to keep, please recycle or re-use!

For every product that is sold, I donate a portion of the sales (enough to plant 10 trees) to aid permanent reforestation projects across the World. See my Ten Tree Project blog post for more info or click here!

Thank you SO much for your support, I wouldn’t be able to do any of this without you :)